Chapters & Leaves is a purveyor of specialty teas, coffee, books and local gifts. Their delightful store operates as both a tea house/cafe and a retail store. You’ll find them in Faulconbridge, in the lower Blue Mountains.
Webhance created the colour scheme and branding for Chapters & Leaves. It was designed to foster a rich, earthy feel that is representative of both the Blue Mountains and the fine tea that is the focus of the business. The colours and style of the Chapters & Leaves brand are reflected throughout the website and all marketing collateral ensuring a consistent brand experience for clients.
Shopify Web Development
Our brief was to create a dynamic website for Chapters & Leaves that enabled the sale of their extensive range of speciality tea, coffee and gifts online. To ensure a safe, secure and professional checkout experience and present Chapters & Leaves products dynamically, Webhance built chaptersandleaves.com.au on the Shopify eCommerce platform. Shopify enables Chapters & Leaves to manage their own online store without the need for ongoing web design or maintenance services. They are now able to fully manage their own products and collections as well as easily administer the sale process themselves.
Webhance also fully integrated the Shopify site with Vend, Chapters & Leaves Point of Sale system ensuring one source of truth for sales management and reporting. We also facilitated their online presence with Google; including Google Business Place and Maps.
Review the website —> chaptersandleaves.com.au
The Chapters & Leaves logo was designed to be both quirky and professional whilst highlighting the core ethos of the business. It was developed in a number of formats; including horizontal and square, with both black and white and full colour alternatives. The logo was crafted in all formats suitable for print and web.
Webhance designed Chapters & Leaves’ business cards and coffee loyalty cards. Both cards were designed to be printed on recycled kraft card, making the black colour scheme the most effective for this purpose.