Gratifood is a hub for all things food. A place to share, collaborate, inspire and educate. Webhance was engaged to develop Gratifood’s brand and online presence. Specifically, we created Gratifood’s logo, WordPress website, print flyers and eBooks.
WordPress Web Design
Our brief was to create a highly visual WordPress site that enabled Gratifood’s owner to blog about her passion and promote her recipe development, food photography and food styling services. A focus on imagery was required to display Gratifood’s food photography images with maximum impact. The site also provides functionality for Gratifood to sell their eBooks and promote their workshops. Being WordPress based, Gratifood are able to login and manage the site and create blog posts and add images to the gallery themselves.
The site is designed to be responsive, which means all content resizes itself to ensure maximum visual impact regardless of device the site is being viewed on (PC, tablet or smartphone).
Review the website —> gratifood.com.au
Graphic Design & Logo Development
We worked closely with Gratifood to create a logo that the owner identified with, that was reflective of both her and Gratifood as a business. The colours from Gratifood’s logo form the essence of the Gratifood brand and naturally flow through all other elements; such as the website, flyer and eBooks.
You can experience Gratifood’s beautiful logo above, as well as an excerpt from our eBook.